What Is The Idea Economy? How does it affect me?
In the last 3 years, the term “Idea Economy” has become increasingly popular, and you may be wondering what it means and how it affects you. There is a disruption taking place in the existing market, displacing what the industry or technology produces to something new and efficient. Are you familiar with the concept of business disruption? Well, it’s just the ability to turn an idea into a new product or a new industry quickly. If you think about it, it’s on the mind of every business endeavors leveraged on the technological environment.
We all have ideas that sometimes might seem crazy for the time we are living in. However, those ideas are the baseline for the next business opportunities. There is no time to hesitate if we want to achieve success. Success is defined by how quickly an enterprise or individual can turns ideas into value, hence, speed is the key differential in all industries.
There is a simple example that explains an idea put into practice. We all have heard of UBER, we might have even used their service, but do we know what it took for UBER to be in position as a market disrupter? One of the major tools that UBER uses, apart from its UBER Philosophy, is the information at hand that enables the User to monitor the app. What if UBER was only to be used on a Laptop or a Desktop? It wouldn’t have had the effect that they had. The magic sauce is in the mobility option that enable the use of the app on any smartphone. It gives you control and ownership, to choose the type of service you want and the time the service is to be completed. Also, a strategic feature is the ability to pay for the service without psychical currency. It does it all!
Uber did not invent a new technology, it only took advantage of the explosion of smartphones and mobile applications to give a better customer experience. This example is not the only thing about UBER executing a good idea, it’s a warning that every fortune 1000 company is at risk of missing a market opportunity, and YOU COULD BE THE NEXT! Secure your enterprise and prevent being disrupted by a new idea or business model.
Are you getting the point? If you’re still wondering how the Idea Economy will affect you, then, let us help on out. Ask you clients these questions:
- First, How quickly can their company capitalize your New Idea?
- Second, How rapidly can their company seize a new opportunity?
- Third, How fast can their company respond to new competitor that threatens the business?
We are preparing the Technological Footprint for our clients’ ideas. The benefit is that your company and your clients can use HPE technology to adapt quickly and change your business model and achieve faster time to value.
How can WESTHAM Trade Help you?
We can help you provide your customer with an infrastructure Baseline that will help them transform their IT department to become a revenue accruing business unit. Every time an idea happens, they will be able to create the requisite applications and get them into market fast. The Magic Sauce is to become Composable.
Your customer need to meet this simple requirements:
- Have an Infrastructure that gives you a pool of resource, Compute, Storage and Fabric.
- Have Software defined Intelligence to know how to provision, operate, update and maintain the business operations.
- And finally allow your different Ideas to become highly integrated, connected and automated.
Being successful takes more than hardware, software, or services. It requires a partner like WESTHAM TRADE able to bring all these elements together, aligned to your customer industry, and enterprise.