Overview

• The event is branded as the HPE Distribution Partner Conference (DPC) 2025, held in Madrid.

• It is a gathering of HPE, its distributors, and partner ecosystem stakeholders to align strategies, share announcements, and deepen collaboration.

• There is also a “virtual” edition component, allowing remote participation.

Objectives & Focus Areas

• To inspire and engage partners through plenary sessions and strategic briefings.

• To deliver direction on HPE’s partner and distribution strategies, especially in the evolving “as-a-service” domain.

• To enable joint growth opportunities by bringing HPE business units, technical experts, and distributors into direct dialogue.

• To provide networking, workshops, and one-on-one meetings between HPE leaders and partner reps.

Highlights & Format

• The agenda includes multiple plenary sessions, often featuring strategic themes and leadership addresses.

• There are scheduled meetings across HPE business units to liaise on priorities and regional plans.

• Partner feedback and alignment are central—HPE often uses such conferences to refine partner programs, enablement, and distribution models.